Happy Halloween from Sony Pictures Animation & Hotel Transylvania
It begins with a white text reading: "Win a special prize this Halloween from Sony Pictures Animation's" and the Hotel Transylvania logo. Then it shows two pictures of a view of Hotel Transylvania with a line of text at the top which reads "Find the 5 differences between these 2 images". At 0:24, Dracula will pop-up with his eyes red hissing at the viewer. Then he goes back to reveal a sign which reads "Happy Halloween from Hotel Transylvania" and another sign flips down which reads "Hope you enjoyed your little fright prize!". Dracula then turns into a bat and flies off. At the end, it shows the Hotel Transylvania 2 logo with a line of white text underneath will appear: "Re-opening its doors in Fall 2015".
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NOTE: The following video contains a screamer!